GLAMOUR

GLAMOUR

October 30, 2020 0 Comments

Our Flower Garden Hair Butter is featured in Glamour as a recommendation for low porosity hair!

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GLAMOUR

GLAMOUR

October 15, 2020 0 Comments

Our African Citrus Bloom Superfruit Shampoo is featured as a conscious hair care choice in Glamour!

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We're in the Conscious Beauty at Ulta Beauty™ section!

We're in the Conscious Beauty at Ulta Beauty™ section!

October 14, 2020 0 Comments

We are now a part of Ulta’s latest feature – Conscious Beauty at Ulta Beauty™! 

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GLAMOUR

GLAMOUR

October 02, 2020 0 Comments

We've been featured on Glamour's list of 29 Black-owned brands to support this Black Pound Day and forever!

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SPELL MAGAZINE

SPELL MAGAZINE

October 01, 2020 0 Comments

Our Gentle Curl Towel has been featured as one of Spell Magazine's wash day essentials!

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BLACK BEAUTY & HAIR

BLACK BEAUTY & HAIR

October 01, 2020 0 Comments

Our recent launch in 300 Ulta Beauty stores is featured in the October/November print edition of Black Hair & Beauty Magazine.

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KEISEI MAGAZINE

KEISEI MAGAZINE

September 22, 2020 0 Comments

Our products are powered by pure, botanically hydrating ingredients and we have been featured as one of KeiSei Magazine's natural organic brands to nourish afro-textured hair.

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REFINERY29

REFINERY29

September 22, 2020 0 Comments

We have been featured in Refinery29's list of 29 Black-owned beauty brands to support all year round!

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COSMOPOLITAN

COSMOPOLITAN

September 22, 2020 0 Comments

Our Flower Garden Hair Styling Butter is great for sealing in moisture and for styling twist outs, braid outs and other protective styles and it has been featured in Cosmopolitan's 11 very best curl creams for unreal definition.

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★ REVIEWS

Customer Testimonials

2940 reviews
81%
(2390)
11%
(315)
4%
(106)
2%
(58)
2%
(71)
Would you recommend it to a friend?: Yes
Amazing product

Amazing

Would you recommend it to a friend?: Yes
Great product!

My daughter recommended this and I’m so glad I listened. My hair is curly but quite fine and using this foam gives it volume that it’s never had. I love your products 🙂

Would you recommend it to a friend?: Yes

I think it’s brilliant my curls are defined!

Would you recommend it to a friend?: Yes
Softer

Although quite a thick lotion when applied, I found the dried result to be much softer than using a mousse product. I did feel that after blow drying my hair was more dry and straw like than after allowing my hair to dry naturally.

Would you recommend it to a friend?: Yes
Great products for fine curls

I love the mini essentials kit, which allowed me to try a variety of products without a major financial commitment. The products were great, especially for my fine curls. I ended up buying the shampoo, conditioner and curl cream within a few weeks of using the smaller versions.